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    Where It Started

    Street wear has always had a heavy influence on my life and I am sure you feel the same. Around 7th grade year I got into the sneaker head community and began reselling shoes, trading and watching countless shoe reviews online. My infatuation with shoes grew to the point where I thought that I could design my own, around 9th grade I started painting and attempting to create my own custom shoes.. I soon realized after a few ruined air force 1's and an angry mom that art is not my talent.

    THE REALIZATION 

    This still did not stop my quest for finding my own creative endeavor. Throughout the rest of high school I connected with my close friend to help build his clothing brand. I learned so much from being around creative people, I also was able to let my creativity flow for designs, photo-shoots, events and more.

    Through that journey I learned what I was most passionate about. I loved building a brand, creating a brand that people can appreciate and resonate with.

    I started this to build a foundation of what a good brand should be. Provide innovative products, Excellent customer service and Loyalty.

    - Jordan